About

The Nue Co. is a simple idea. In fact, we’re surprised no one has come up with it before.

How We Formulate Our Products

Stage One

Take a scientifically backed formula.

Stage Two

Remove unnecessary preservatives (our traditional pharmacy jars preserve).

Stage Three

Replace processed ingredients for natural foods high in specific nutrients.

Final Product

A science-backed, natural supplement.

As humans we’re designed to get our nutrients from whole, natural foods. Not supplements.

Camu Camu

Chile

Vitamin C

Oranges

Florida

Vitamin C

Asparagus

Germany

Vitamin A

Our aim is to deliver nutrients as close to the whole food source as possible. Familiar to your body you digest them easier, quicker and more efficiently. Our ingredients are organic and sustainably sourced from around the world.

Our lab has over 20 years experience and is based in Cambridge, England. Every ingredient we use is approved by The Soil Association and is blended in FDA approved facilities. We limit the use of plastic packaging and are focused on becoming a zero-waste company in the next 12 months.

My grandfather was a scientist in England. For someone who spent the majority of his career developing vitamins + supplements, I was always surprised by how adverse he was to taking them himself.

I soon found out this was because he knew exactly how they were made. Did you know that 50% of the ingredients in most supplements are actually just chemical preservatives + fillers? I didn’t.

We figured there must be a better way.

The Nue Co. was born in 2017 with the aim of redefining the relationship we have with our health. We launched with a line of food-based supplements, which has since expanded to include a topical spray + two tinctures.

Our mission back then was simple, and it remains the same today. We believe that taking supplements should feel like a treat, not a chore. Our luxurious formulas pair potent natural ingredients with results that you can feel.

When in doubt, turn to food first. Nothing works better. When you can’t, take our supplements.